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Privacy statement

This is the privacy statement of Infinity Tree Group, located at 2290, Vorselaar at Goorbergenlaan 64, www.infinitytreediamonds.be.

Applicability

This privacy statement applies to all privacy-sensitive information or personal data you provide to us, for example via a registration form, contact form or orders you place. We attach great importance to the privacy of our customers and therefore take the greatest possible care in handling and protecting personal data. We process data in accordance with the conditions imposed on it by the General Data Protection Regulation (AVG). Infinity Tree Group is the data controller within the meaning of the AVG with respect to the processing of your personal data. This means that only we determine which personal data are processed, for what purpose and in what manner. We are responsible for ensuring that your personal data are processed in a proper and careful manner in accordance with the AVG. In this privacy statement, we explain what data we process and for what purposes they are used.

Personal data overview

Below is an overview of the personal data we process:

 

  • First and last name
  • Gender
  • Date of birth
  • Place of birth
  • Address details
  • Telephone number
  • E-mail address
  • IP address of a website visitor

Purpose and bases of processing personal data

By agreeing to this privacy statement, you expressly consent within the meaning of Article 6(1)(a) of the AVG to the processing of your personal data for the purposes set out below. You can withdraw this consent at any time. However, if you do not provide us with certain data or do not allow us to process it, we may not be able to serve you properly.

 

If you have not given us explicit consent to process your personal data or if you have withdrawn such consent, the processing of your personal data may be subject to Articles 6(1)(b), (c) and/or (f) of the AVG. In that case, processing of your personal data may take place without your consent, provided that it is necessary for the performance of an agreement to which you are a party or is necessary for the protection of the legitimate interests of Infinity Tree Group. In addition, we may be under a legal obligation to process your personal data.

 

We process your personal data for the following purposes:

 

  • Handling your payment
  • Sending our newsletter and/or advertising folder
  • Calling or e-mailing you if necessary to provide our services
  • Informing you about changes to our services and products
  • To offer you the opportunity to create an account
  • To deliver goods and services to you

We do not retain your personal data for longer than is strictly necessary to fulfil the purposes for which your data is collected.

Disclosure to third parties

We may share your personal data with third parties if this is compatible with the purposes mentioned above. Communication to third parties may be necessary for the performance of the agreement we enter into with you, necessary to pursue a legitimate interest of ours, or necessary to comply with any legal obligation incumbent upon us. We conclude a processing agreement with companies that process your data on our behalf to ensure the same level of security and confidentiality of your data. We remain responsible for these processing operations. Apart from the foregoing situations, we only provide your personal data to other third parties with your explicit consent.

Commercial purposes

We may use your personal data for commercial purposes, for example to inform you further about our services or relevant products or services of carefully selected organisations. In this case, you will only be informed at the e-mail address you have registered. If you do not wish to receive information about relevant products or services, you can simply indicate this by clicking on ‘unsubscribe’ in the email received. Your personal data will also be used by us for market research and the optimisation of our services. In this context, your personal data will be anonymised and can therefore no longer be traced back to you. Your data will not be sold or shared with third parties for commercial purposes, unless you give your explicit consent.

Cookies

A cookie is a small text file that is stored on your computer, tablet or smartphone the first time you visit this website. You can opt out of these cookies by setting your internet browser to no longer store cookies. In addition, you can also delete any information previously stored via your browser’s settings.

 

We use the following cookies:

 

  • Functional cookies: these are cookies that are necessary for the technical functioning of the website and your ease of use. They ensure that the website works properly and, for example, remember your preferences. They also allow us to optimise our website. These are analytical cookies that do not invade your privacy for which we do not need your prior consent.

 

  • Tracking cookies: we place cookies that track your browsing behaviour so that we can offer tailored content and advertisements. During your first visit to our website, we have already informed you about these cookies and asked your permission to place them. You can opt out of cookies by setting your internet browser to stop storing cookies. In addition, you can also delete any information previously stored via your browser settings.
  • Google Analytics: this website places cookies from the US company Google, as part of the ‘Analytics’ service. Infinity Tree Group uses this service to obtain reports on how the website is used and to measure its quality and effectiveness. We use Google Analytics in the manner prescribed by the Personal Data Authority to fall under the exception in the cookie law, which means that we do not require your prior consent to use Google Analytics.

View, correct or delete

You have the right to access, correct or delete your personal data. You also have the right to withdraw your possible consent to data processing or object to the processing of your personal data. You have the right to data portability (‘data portability’) if we hold digital personal data that we either process with your consent or process to perform an agreement we have concluded with you. This means that you can submit a request to us to send the digital personal data we hold about you in a readable computer file to you or another organisation named by you. You can send a request for inspection, correction, deletion, data transfer of your personal data or a request to withdraw your consent or object to the processing of your personal data to info@infinitytreediamonds.be. To ensure that the request for inspection is made by you, we ask you to send a copy of your proof of identity with the request. In this copy, black out your passport photo, MRZ (machine readable zone, the strip of numbers at the bottom of the passport), passport number and Citizen Service Number (BSN). This is to protect your privacy. We will respond to your request as soon as possible, but within four weeks. We would also like to inform you that you have the option of submitting a complaint to the national supervisory authority, the Personal Data Authority.

Contact

We take the protection of your data seriously and take appropriate measures to counter abuse, loss, unauthorised access, unwanted disclosure and unauthorised modification. If you have the impression that your data is not properly secured or there are indications of misuse, please contact our customer service team or via info@infinitytreediamonds.be.